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Marie-Claude Éthier
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Written communications specialist, réd. a.

Marie-Claude Éthier

Marie-Claude holds a B.A. in Writing and Communications and is an accredited copywriter with over 20 years of experience in the marketing and communications sector.

Marie-Claude began her career sharpening her copywriting skills at a tiny 4-person advertising agency in Nanaimo, B.C. Heading back East, she worked as a communications coordinator for a well-known national agri-food organization, where she wrote hundreds of newsletters, articles and activity reports in English and French. She helped the organization improve stakeholder communications by consistently producing high quality copy and publications.

A promotion to assistant director of communications saw her implement a public relations department, where she oversaw the planning and execution of several successful PR campaigns across the country, as well as handle issues and crisis management.

Going back to freelancing in 2005, Marie-Claude spent the next 14 years writing public relations, marketing and corporate communications material for a number of major brands in the agri-food and health sectors, as well as in the financial, consulting, manufacturing and retail industries.

Her distinct blend of corporate, agency and freelancing experience helps her infuse her writing with a strategic perspective and write accurate, on-message copy, with a little flair and elegance thrown in. Marie-Claude writes equally well in English and French, which gives her a unique understanding of the Canadian landscape and helps our clients more easily reach a national audience.

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Contact us:

Massy Forget Langlois Public Relations

2075, Robert-Bourassa Blvd, suite 1400

Montréal (Québec) H3A 2L1

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(514) 842-2455

(514) 842-3799

administration@mflrp.ca